So, you’re thinking about starting a backyard glamping business? Great! Glamping is a rapidly growing industry, and there’s no time like the present to start.
There are a few things you’ll need to consider before you start, though. First and foremost, you’ll need a chunk of land, to begin with. For this article, we’re going to assume you have some land and want to start a glamping business on it. We’ll cover buying land for glamping at a later time.
Let’s dive in and get started!
Get a tent and some camping gear.
The first thing you need to do is get the basics set up. That means investing in some high-quality bell tents, perhaps a yurt or tipi, and some comfortable seating. These are the foundation for your site and what sets you apart from other campgrounds. At the very least, some comfortable safari tents will go a long way in glamming up your backyard business.
Camping is boring; glamping is fantastic!
You’ll need elegant bedding and pillows to make your guests feel like they’re sleeping in a five-star hotel. For starters, get some air mattresses and some nice comforters to ensure they’re comfortable.
Once you have those essentials, you can start thinking about marketing your business and attracting guests. We’ll dive into that later in this article.
Make sure you have a fire pit and plenty of seating.
Summer is the perfect time to gather around a fire pit with friends and family. Sitting around a flickering fire, sharing stories and laughter into the night is a cherished tradition for many.
You need to invest in some if you don’t have a fire pit in your backyard glamping business.
You can find models to suit any budget, and they make a great focal point for any outdoor space. There are propane and wood firepits, but we recommend wood as it’s more in keeping with the nature of backyard glamping.
Don’t forget to stock up on plenty of seating too. Chairs, benches, or even blankets thrown on the ground will do. The most important thing is to create a comfortable spot where everyone can relax and enjoy the warm summer evenings.
Decorate your space with string lights and flowers.
You’ll want to add some flair to your glamping site. After all, you want to make a lasting impression and not come off as a run-of-the-mill campsite.
String lights are a great way to do that. You can hang them from trees, tents, awnings, anywhere you want. They come in all sorts of colors and can add to your site’s ambiance.
You can also get creative with other decorations. Lanterns are always popular, and you can find them in various styles, from vintage to modern.
Flowers and other shrubbery are another great way to decorate, and they can add a touch of elegance to your site.
So go out and decorate your glampsite however you want. Be creative, have fun, and make it your own.
Provide amenities like breakfast, dinner, and drinks.
A visit to your backyard glamping business should be an adventure for your guests. In addition to the usual comforts, you’ll want to provide them with an array of amenities that will make their stay truly memorable.
Breakfast, dinner, and drinks are necessary, but you can also get creative with your offerings. Why not prepare a picnic lunch to enjoy in the garden? Or go all out and plan a barbecue complete with all the fixings?
Whatever you do, ensure your guests feel they’re being treated for an extraordinary experience. After all, that’s what being a great host is all about. If you take care of your guests, they’ll be sure to leave you great reviews. This brings us to marketing.
Market your business to friends and family.
One of the best ways to get started is by marketing it to your friends and family. Not only will they be more likely to give you their business, but they’ll also help generate some buzz about your new venture.
And word-of-mouth is always one of the best forms of marketing.
To get started, reach out to your network and let them know about your new business. Invite them for a weekend of glamping, and offer a special discount for those who book early.
Get their feedback on what they liked and didn’t like, and use that to improve your business.
Afterward, move on to social media to market your backyard glamping business.
Social media is a powerful marketing tool, and it’s one you should be using to market your backyard glamping business.
Start by creating a strong presence on platforms like Instagram and Facebook. Use high-quality photos to show off your glampsite, and post regularly.
Engage with your audience, answer their questions, and address any concerns they might have. If you build up a solid social media following, you’ll be well on your way to success.
With a little bit of planning and some good old-fashioned networking, you’ll be well on making your glamping business a success.
Charge by night or by the week.
There are a few different ways you can charge your customers when it comes to glamping.
One option is to charge by night. This is an excellent option if you have customers who are only staying for a short period. Set a starting price that is not too low to sound cheap but not too expensive to scare off potential customers.
Another option is to charge by the week. This is an excellent option for customers who are staying for a longer time. If you live by a bigger city or an area with plenty to do, you’ll most likely get some weekly stays as your guests take in everything around them.
Whichever option you choose, make sure that you clearly state the price so that your customers know what they are being charged.
Have fun with it!
This is the most essential step to getting your business off the ground. You need to have fun with it! Far too often, people get bogged down in the details and forget to enjoy themselves.
Remember, this is your business, and you should be doing something that you love. If you’re not having fun with it, then your customers won’t either.
Leverage your creativity and experiences to make a memorable glamping experience. Decorate elegantly and provide amenities you love; your guests will most likely love them too.
And most importantly, enjoy the process. Network, market, and get those customers through your door. If your customers enjoyed their stay, ask them to leave you a review on Google or your social media pages. When you get great reviews, you’ll get even more customers.
Of course, running a successful glamping business takes more than just having the right gear. You also need to be creative, organized, and passionate about providing a fantastic experience for your guests. But if you’ve got what it takes, then there’s no limit to how successful your business can be. So go out there and make your glamping dreams come true!
